Microsoft Is Developing a Smartwatch
Microsoft is throwing its hat into the smartwatch ring, The Wall Street Journal reports. The Journal, citing unnamed sources, reports that Microsoft has asked its suppliers for tiny touchscreens that...
View ArticleOne in Four Teens Use a Cellphone to Get Online
Teens have been the most voracious online users for years. What’s changed in the past year is that they’re increasingly accessing the Internet on the go (thank Apple for that). A Pew Research Center...
View ArticleMen Are More Likely Than Women to Use Mobile Shopping Technology
When it comes to mobile shopping, the gender gap is alive and well. Data from the DDB Life Style Study looked at mobile shopping patterns by gender and found that men were much more inclined than...
View ArticleAmazon Preps Kindle TV Set-Top Box
After expanding into hardware creation with the Kindle, the Kindle Fire tablet and a rumored smart phone, Amazon is developing a proprietary TV set-top box. According to unnamed sources cited by...
View ArticleHispanics Are the Most Digitally Savvy Group
There is no doubt the digital media universe continues to shift and evolve with the constant introduction of new platforms and ways for consumers to engage. Marketers looking for a massive demographic...
View ArticleMichael Shannon Finds Television 'Tremendously Uninteresting'
Specs Who Michael ShannonAge 38Accomplishments Stars on HBO’s Boardwalk Empire; currently appearing in films Mud and The Iceman; plays Superman nemesis General Zod in Man of Steel (in theaters June...
View ArticleStruggling for Ad Support, Huffington Mag Looks Past iPad
When The Huffington Post’s weekly iPad magazine Huffington transitioned from a pay model to free last August, advertising was intended to sustain the tablet-native title, as consumers had resisted...
View ArticleAd of the Day: Apple
Some observers are going all Abraham Zapruder over Apple's new commercial for the iPhone 5, painstakingly analyzing several frames around the 30-second mark in an effort to identify a bulky black...
View ArticleYour Kids Have the Same Media Habits as You Do
When it comes to technology, you don't stand a chance against your kids. Born into a digital world, tweens—those age 7-13—have unprecedented access to devices and gadgets. Half of 10- to 13-year-olds...
View ArticleRazorfish Opens San Francisco Lab for Emerging Retail Experiences
There’s no shortage of specialists out there to help make the digital dreams of retailers a reality. As the concept of the fully digitized store spreads, agencies including AKQA, iCrossing and...
View ArticleThe Store of the Future Has Arrived (and No, It's Not Apple)
Eighty-five-year-old Chicagoan Martin Shafron, a self-described “computer illiterate,” steps into the rotunda-like entrance of AT&T’s flagship store in the city’s high-end retail district known as...
View ArticleDiehard Apple Fans Would Flock to Company's Internet Radio Service Without...
Consumers apparently have a lot of blind faith in Apple. The tech giant, per the New York Times, is expected to enter the Internet radio space as early as next week, taking on established players like...
View ArticleOne-Third of Americans Now Own Tablets
Tablet computers are no longer a niche market. More than one third of Americans own tablets such as the iPad, Samsung Galaxy or Kindle Fire, according to new Pew Internet research. Pew has a nice...
View ArticleTime Inc. Designer Neil Jamieson Leaves for Studio
Neil Jamieson, a Time Inc. vet and a big figure in the magazine design world, has left to join design studio Joe Zeff Design to be the studio's first creative director. Jamieson most recently was...
View ArticleMore Than Half of America Has a Smartphone
It's official: Smartphones are no longer a niche product. For the first time since the Pew Research Center starting tracking smartphone ownership, more than half of American adults now own one. Fully...
View ArticleApple Needs a Fresh Marketing Vision, and We Have Some Ideas
It hasn’t been that long since Apple’s ads were considered as innovative and trend-setting as its devices. Every plucky exchange between pitchmen Justin Long and John Hodgman was greeted with...
View ArticleDoes Facebook Keep You Company When You're Eating Alone?
It used to be, dinner with friends meant actually sitting around the same table together, recipes came from mom, and phones were for talking. Now, people get their recipes from the Web and use their...
View ArticlePeople Mag Prepares New Subscription Model
Time Inc. cash cow People is preparing to unveil a new pricing model designed to transform the way people think about subscriptions, according to people familiar with the publisher’s plans. Other...
View ArticleSessionM Says It Has a Better Solution for Mobile Targeting
Mobile advertising is growing rapidly, but the jury is still out on its effectiveness for brands. And targeting consumers with mobile ads is inherently tough, since there aren't cookies to follow...
View ArticleAll That's Gold Doesn't Glitter in Apple's First TV Ad for the iPhone 5S
Apple's ads haven't been the gold standard for a while, and "Metal Mastered," the first TV spot for the iPhone 5S—following several for the 5C—won't make anyone think different. The 30-second...
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